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Inspired by the seasonal metamorphosis of flora, each year Van Cleef & Arpels celebrates the beauty of nature under its mantle of snow. Today, the Maison pays tribute to one of the rare flowers to bloom in the heart of winter: the Christmas rose. Its white or colorful corollas unfold like a symbol of hope and vitality amid a landscape sparkling with frost.

CONCEPTUALIZATION         INFLUENCERS' SELECTION       IMPLEMENTATION

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CONTACT
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